![]() Just upload your current logo into the Express system and then select elements such as colors, fonts and a brand name. ![]() You can use your own logo or create an original one in Express. Basic editing and photo effects are available for all in-app users as well.įor those interested in the premium plan, there are tons of customizable branding features, as well as photo and video editing capabilities, that will allow you to expand your brand. The Express app is available free of charge and without subscription for anyone not interested in the custom branding features. Premium users can also use Photoshop Express and Premiere Rush, which are separate apps. Premium plan users have access to a much larger library of assets, which includes 175 million photos and 20,000 fonts. About 1 million images and assets are available with the free version. Users can opt for a free version of the app or pay $9.99 per month for a more sophisticated version, which offers additional capabilities and access to a larger stock library.įree users will have access to a portion of Adobe Stock, the platform’s library of images and other assets. While Express is similar to its predecessor, Spark, there are some key differences – the most important of which is that all of its capabilities are unified into one single app, as opposed to Video, Page and Post apps for different needs.Īdobe Creative Cloud Express screenshot by David Cotriss Who can access Express?Īny Creative Cloud subscription – from the $50 monthly package to the $10 monthly Photography plan – offers free access to the Express app. It is designed to be more accessible for the typical user than many of the Adobe Creative Cloud apps. It provides an easy way to create professional-looking event flyers, Instagram memes, product demo videos, animations, photo journals, and websites for sharing on desktop, laptop and mobile.Įxpress takes a template-first approach to creating content, providing built-in access to stock images and other assets. If you can’t afford a web designer, you can design your website with Squarespace or other DIY web builders.Īdobe Creative Cloud Express offers the opportunity to create branded stories, helping you craft your own corporate identity across graphics, video and web content to connect with customers and generate a following. Your eyes take 2.6 seconds to focus on a specific element of a webpage when it loads, and you quickly form an opinion based on what you see. Businesses that don’t have the time for art school or money to hire design professionals can rely on the Express app to make an online splash for a product or service.ĭesign is integral to branding. Adobe’s Creative Cloud Pro apps may be too much of a good thing, and Microsoft Word’s features may be too little. This article is for small business owners or solopreneurs who are looking to create sophisticated marketing materials but have little graphic design experience.Īdobe Creative Cloud Express, formerly Adobe Spark, is a suite of integrated cloud apps targeted to non-designer marketers, solo entrepreneurs, small businesses and professionals who seek a sophisticated way to connect with customers. ![]() Formerly Adobe Spark, Adobe Creative Cloud Express integrates all of Spark’s tools into a single app for ease of use. ![]()
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